Step One: Select a card. This step may be done intentionally or at random. If you have sorted your cards into rubber-band-bound teams, this may somewhat inhibit your attempt to be random, especially if you have sorted each team by year and also have a general sense of which teams are thick bundles and which are thin. Still, it may be possible to select a card that you did not anticipate selecting, such as the Gene Pentz card shown at left. How could you ever have anticipated selecting Gene Pentz?
Step Two: Try and fail to produce brilliant witticisms at the expense of the fellow pictured on the card. This was done time and again by the authors of The Great American Baseball Card Flipping, Trading, and Bubble Gum Book, the equivalent of the Collected Works of Shakespeare for the baseball card writing genre. Those gentlemen could come up with something hilarious to say about Gene Pentz. You are not them. Almost all your sentences veer toward pretension, and by you I mean me, not you, so feel free to disregard this step, or more specifically to disregard the “and fail” part.
Step Three: Google Gene Pentz. Find out things like that he threw a lot of wild pitches and walked a lot of guys and once even threw a strike while attempting to intentionally walk a guy.
Step Four: Carry around the card in your wallet, go to work, come home, go to work, come home, etc., go out to a nearby bar on Friday, have a few beers, order a cheeseburger, while waiting for a cheeseburger start to go on a rant about this editor guy who showed some interest in a book idea but then stopped returning your politely seldom and unobtrusive email inquiries, build the rant into an unhinged self-pitying screed about the bloodsucking nature of every single editor and agent in the universe and beyond that, fuck it, everyone in the universe, the whole globe one giant vicious knife fight and all you’ve got is a plastic spork, then when the food comes become enraged about how slow the ketchup comes out of the glass bottle and about glass ketchup bottles in general—“the plastic squeeze bottle solved this fucking problem!”—until you are so worked up you feel you are moments away from smashing the ketchup bottle against the wall, then willfully ignore the attempts by your wife to calm you down, instead picking a fight with her, you complete asshole, then eat your stupid cheeseburger and fries in frosty post-fight silence.
Step Five: Consider attempting a whole “He looks like Thurman Munson” thing. Abandon it.
Step Six: Consider attempting a whole “He kind of looks like my brother’s JV basketball coach, who my brother saw years after high school, both of them driving delivery trucks, neither in the mood for conversation, nothing more passing between them than a couple grunts of delivery truck guy recognition” thing. Abandon it.
Step Seven: Go to work, come home, go to work, etc.
Step Eight: Go off on a whole pretentious tangent about how great it is to discover the card of a player that, even though these are your cards, you did not know existed. How wide is the world if it includes Gene Pentz! The fact that not only was there a Gene Pentz, but also that he played major league baseball, seems at such a far edge of the spectrum of the possible as to be impossible, so in a way his grizzled mug staring back at you from somewhere inside the chain link cage they put him in to guard the rest of the team from his complete inability to control the path of his pitches is evidence that the impossible, or near impossible, is possible. That kind of thing. Abandon it.
Step Nine: Look for some other card to write about. Become discouraged.
Step Ten: Why on earth would you want to write about baseball cards?





